Striking visual storytelling in advertisements—especially on billboards and posters—captures attention and sparks imagination. A well-crafted image invites viewers to think creatively, forming pleasant associations or even joyful memories. Without revealing the connection between the large fruit within the advertisements and the fact that they symbolize the boldness of the flavors, it allows the viewer to make that connection themselves, leaving a much greater impact. This emotional connection can leave a lasting impression, making the product more memorable. When people later encounter it in stores, they’re more likely to feel familiar with it and motivated to engage or make a purchase.